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    Why Wait Till The New Year To See Our New Look

    frontofsalonAs we celebrate our 10 year Anniversary in February 2020 its all change for Sinead Kelly London. Moving into 2020 the salon’s reputation has gone from strength to strength as we pave the way to being one of London’s go-to salons. Now is the time that salon owners and power couple Sinead and Andy decided to give the salon a modern and luxurious look.

    No expense was spared in the quarter of a million pound refit as Sinead and Andy worked tirelessly with builders, light engineers and furniture suppliers to create a space that truly represented the brand and the new direction SKL are going in. From the moment you walk into the salon you are greeted by one of the members of the SKL family at the modern reception area, directly behind is a bespoke shelving unit displaying the trophies and awards the salon has won; the latest of which being the coveted L’Oreal Colour Trophy. Sinead and Vas (the resident colour specialist) nabbed the trophy in June 2019 in a record breaking win, Vas being the only colourist to ever win the award twice. We are very excited to announce that Sinead and Vas will be showcasing their winning look on the world stage when they venture to Milan in March 2020 for the International Colour Trophy. The

    trophy takes pride of place, showcasing the in-salon talent you can expect when visiting.trophy1

    Next to this is a salon1private consultation table for new clients who wish to discuss hair colour, cut and style options as well as existing clients who might want a more in-depth consultation prior to their appointment if looking for a change.

    You are then guided through to an impeccably designed salon floor; pendant lights and soft furnishings from West Elm bring warmth to an ultra chic and modern space. The lighting ranges from track lighting that runs across the ceiling, reminiscent of Hollywood film sets, to golden pendant globes above sections and on the walls to mirror backlighting all carefully selected to create the correct ambience. The main lighting is flattering to the client and ensures your colour tone is exactly as it should be.

    A ‘community’ table stretches along the central part of the salon, designed by Sinead and made reality by the fine Italian brand Maletti. This table means clients and stylists can work opposite each other promoting a social and community feel. The mirrors that divide each section can be removed in order to hold meetings with staff or cresalon2ative discussions to ensure the team are always at the forefront of fashion and new trends. All seating is also Maletti and made of beautiful Italian leather to ensure the utmost comfort during your visit.

    Sinead and Andy worked alongside L’Oreal Professionel and Kerastase to create a hair bathing area luxurious in treatments and products, exquisite in design and most importantly an environment of relaxation, tranquillity and indulgence. Massage chairs with rising footrests mean you can choose exactly how you prefer to enjoy this integral part of your salon visit. Sonos is installed throughout the salon and calming, dulcet spa music fills the hair bathing area in contrast to the upbeat deep house sounds that brings vibrancy and fun to the main salon. Every tiny but important detail has been thought through to ensure Sinead Kelly London remains at the forefront of excellent service as well as fashion. It provides a high-end and lavish experience very rarely found outside central London salons, showcasing why theysalon4 are the go-to salon for colour and current national winners of one of the biggest awards in the country. The team are more like a family and this will be instantly noticeable when visiting as a warm and friendly environment is integral to the salon’s success.

    2020 is a very exciting year for Sinead Kelly London. Sinead and her highly trained team look forward to welcoming you into this new space of creativity, fashion and design in order to give you the highest level of service and care in London hairdressing. As we raise a toast to a fantastic decade of SKL we also raise a toast to the next, making sure we continue to go from strength to strength and keep our reputation of excellence in one of the world’s most fashion washareaforward and thrilling cities.

    Don’t miss out and make sure you get your Christmas appointment booked in with one of our fabulous team members by either call 0208392244 or email info@sineadkellylondon.com

    Check out our work on instagram @sineadkellyldn

    Our Christmas opening hours mean we are closed on the 24th December and reopen on the 2nd January

    colourtrophyteam

    Hair contouring: The individually-tailored beauty trend

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    First there was face contouring, made famous by the one and only Kim Kardashian, where darker and lighter shades of make up are applied to create shape and accent specific facial features. Then hair contouring followed and hair stylists never looked back.

    The secret to hair contouring is  identifying face shape. A professional hair stylist will do this for you during a consultation, as well as discussing what features you wish to accentuate. But here’s our guide to the different shapes if you’re looking in the mirror at home:

    Round face: The length and width of your face are about the same. Usually characterised by a shorter forehead and chin with a rounded jawline.

    Emma Stone and Cameron Diaz have classic round face shapes

    Square face: The length, width and jawline are just about equal in size. Characteristics are similar to those of the round face, with a sharper jawline.

    Angelina Jolie and Keira Knightley both have square face shapes

    Rectangular face: This face shape is longer than it is wide but with a more defined angular jawline and a broader forehead.

    Kristen Stewart has a classic rectangular face shape

    Oblong face: Your face is noticeably longer than wide, with a broad forehead, cheekbones and jaw line. The shape will roughly resemble a rectangle with softer corners.

    Cara Delevigne has a classic oblong face shape

     Heart shape: The face is defined by a wider forehead and a narrow pointed chin, similar in shape to an inverted triangle.

    Scarlett Johansson and Reese Witherspoon both have heart shaped faces

     Oval shape: Your face will resemble an egg shape. This is often considered the hourglass of face-shapes and is desirable due to its versatility.

     Beyoncé is well-known for her oval face shape

     Once you know your face shape, the detailed placement of colour and choice of complementary tones can work together to instantly make your face seem more defined and your favourite features emphasised. For example, for a round face it is common to strobe with light colour at the front and add darker colour to the back to soften the features.

    Contouring is fairly low maintenance and regrowth is much more manageable than block colour.

    All the stylists and colourists at Sinéad Kelly London are trained in hair contouring and know all the secrets to creating the perfect, personalised look. Ask them to show you in your next appointment: bit.ly/SKLcontact

    Your ultimate guide to winter hair care

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    Our hair has a tough time during the winter season. With cold and wet weather conditions and heating turned up to the max, our locks have a continuous battle to stay hydrated and in great condition. Award-winning hairdresser Sinéad Kelly shares her top tips for keeping your hair in good condition, whatever the weather throws your way.

    1. Including a good quality, deep conditioning hair mask into your weekly routine will add any lost moisture back into your hair. After showering at night, towel dry your hair to get rid of excess water, apply the mask and leave it in over night.
    1. Choosing the right shampoo for your hair type is especially important during winter months, to help give your hair all the love it needs. A moisturising shampoo and conditioner is a must to lock in the moisture that is sucked out by harsh central heating and cold winds. At Sinéad Kelly London we use Kerastase hair care products, which can be tailored to your specific hair type, whether that’s fine, greasy or dry. Ask a member of the team for the right one for you.
    1. Hair colour is at its best when the hair is in its best condition. So washing frequently in winter, which we do more often than in summer, can cause colour to fade quicker. Where possible aim to only wash your hair every few days. If you need to wash it more, turn down the heat slightly so you aren’t washing it in boiling water, which can also affect the rate at which the colour may fade.
    1. If your hair grows quickly, so will your dead and split ends. Book in for a regular trim to help keep hair in best possible condition.
    1. Many of us turn to our hairdryers and straighteners more often in winter, after being exposed to wet conditions or because we wear our hair down more frequently. To reduce the risk of drying your hair out unnecessarily, aim to spend more time and effort on your blow dry so you aren’t as reliant on your straighteners. Read my tips for the perfect 10-minute blow dry.

    To book your appointment at Sinéad Kelly London visit
    bit.ly/SKLcontact

    Hair tips to see you through the big day

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    IMG-20151203-WA0079Christmas comes but once a year, and somehow between herding over excited children, getting the turkey in the oven and topping up a sea of empty glasses you need to look fabulous in thousands of obligatory family photos.

    But don’t worry, we’re here to help with our top tips to keep your hair looking perfect through the day and into the night, so you have one less thing to worry about this year.

     It all starts on Christmas Eve

    Once you’ve busied the children and laid out Santa’s mince pie, it’s time to turn attention to you. Tomorrow will be constant Christmas cheer, starting with the little ones up before dawn, and the chance of grabbing 20 minutes to create the perfect hairstyle is unlikely.

    Volume and shine

    If your hair is prone to fall flat take action by applying a little mousse to the roots after towel drying. If your hair is dry and damaged, a little serum at the ends will reduce appearance of splits and boost shine.

    Blowdry

    The number one rule for a perfect blowdry is to make sure hair is bone dry before you finish. Any residual moisture will just revert hair to the flat or frizzy state you’ve worked so hard to avoid. For best results blowdry your hair upside down using a diffuser – this makes the most of the natural body of your hair.

    Prepare the hair

    Spritz your hair all over, and underneath, with a lightweight setting spray or silicone based hairspray. Don’t be tempted to skip this step as although your hair may be lovely and silky to touch now, any style you put in it will be long gone by morning.

    Style

    The hottest look this season is for glamorous tumbling waves; flattering, sophisticated and forgiving on any colour.

    Start by sectioning you hair with big clips. For the best finish use ceramic or tourmaline curling tongs (which minimise damage and give a more consistent heat) to curl the entire length of the hair away from the face.

    When you’ve finished either run your fingers through the curls to break them up slightly or turn upside down and give hair a good shake for smaller curls and fuller volume. Give hair a final spritz of setting spray or hairspray and scrunch curls with your hands.

    Time for bed

    Before you go to sleep pull up hair into big loose swirls and secure with bobby pins. Then pop on a hair net before turning out the light.

    The Big Day

    Christmas morning starts early. Whip off the hair net and tease out the pins letting curls fall naturally, you can give it a final spray and very soft sweep with a natural bristle brush to give high shine. If at any point in the day you feel curls are falling, flip upside down, spritz and scrunch gently. Now you can get on with the more important things, like presents!

    Merry Christmas.

    Last Christmas appointments available at Sinéad Kelly London. Call to book your appointment at bit.ly/SKLcontact