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Sinead Kelly London

    Highlights Of Our Year As L’Oreal Colour Trophy Winners

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    In June 2016, the Sinéad Kelly London team were crowned the overall champions at the UK L’Oreal Colour Trophy. Winning was a massive achievement as we’d beaten off more than 500 other salons in the regional heats before triumphing against the 35 regional winners at the Grand Final. Plus we were the only independent salon at the final, showing all the big chains that we know what we’re doing!

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    Now a whole 12 months have passed since that memorable day, we thought it would be a great opportunity to look back at what we’ve achieved over the past year. As Creative Head magazine said on their July cover after our win, ‘Winning is just the beginning’

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    Here are a selection of our highlights:

    July

    As well as our Creative Head feature, we travelled to Paris for a winners photoshoot. It was full-on but a great chance to show the world what we have to offer. Everyone loved the iconic bob that helped us win the trophy and we shook it up a bit for the photoshoot. We’re still offering it now – ask one of the salon staff about it when you call to book your appointment.

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    August

    We unveiled our A/W 16 Femme Fatale collection, full of strong and powerful haircuts. We like to empower women!

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    And our Sinéad also gave birth to a beautiful baby boy. However, there was no putting her feet up as she also started a virtual consultation service to be able to give expert advice to customers wanting a hair makeover but nervous or worried about what to do.

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    October

    The team flew to Lisbon for the World L’Oreal Colour Trophy. Faced with salons from all over the world, we knew the competition would be tough so we were amazed and delighted when we won the Young Talent Award. Go team!

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    December

    Time for another magazine feature in Creative Head Magazine. Our executive stylist Sara Bergatini gave an interview and showed off some of the collection.

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    February

    We were thrilled to win Best Local Salon at the Motherhood London awards. We love giving mums  a new hair cut and  colour and understand the power a change can be on moods and energy levels. Sinéad’s a mum of two – she’s experienced it herself! That’s why this award meant a lot.

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    Also, we celebrated the salon’s 7th birthday in February. Sinéad moved to London from Dublin so to set up her own salon was a challenge, so each birthday feels like a real milestone.

     

    March

    Executive stylist Sara Bergatini did the hair for Miss Sweden’s cover of E magazine. How gorgeous are those glossy Hollywood waves?

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    Also, we started practising with L’Oreal’s brand new product #colourfulhair This product enables everyone to have a brand new colour for a night out. It’s make-up for hair and staff and customers alike are enjoying experimenting.

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    April

    We were invited to attend the London and South East regional finals of the L’Oreal colour trophy. It was an inspiring evening and made us want to enter the competition again. Watch out for us!

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    May

    Executive stylist Vas Mikellides launched his Metallurgy collection. This one’s all about colour and there are some show-stopping colours. What do you think of the looks below?

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    June

    Executive stylists Vas Mikellides and Sara Bergatini joined Sinead in a shoot for Elle magazine! It’s super hush-hush right now but we’ll share details on the blog very soon.

     

    Looking back on the past year makes us feel so proud! Thanks to all our loyal friends and clients – we couldn’t have done it without you.

    If you want to keep up with our latest news be sure to follow SineadKellyLDN on Instagram.

    June 30, 2017

    How To Look Like A Celeb At A Festival

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    With the Isle of Wight and Glastonbury festivals in June and Wireless in July, festival season has crept up on us again. Have you planned your outfits and hairstyles yet?

    We all know that we feel better when we look our best and there’s no way we can leave things to chance on a festival site. There’s no electricity and not much access to running water so a blow dry each day is out of the question. However, trying some new festival-appropriate hair styles can actually be really fun, even if you’re normally very conservative with your hair.

    These are our top 5 ideas for festival hair that will make you feel fabulous:

    Sinéad Kelly London senior stylist Sara Bergatini’s Mohawk

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    After winning the Young Talent award at the L’Oréal World Colour Trophy, you can guarantee Sara has her finger on the pulse when it comes to fashion.

    One of the coolest styles that she recently did on herself is this mohawk inspired up-do with loose knots at the back. It keeps her hair off her face so she can dance while the loose volume gives her face some softness for a bit of boho chic. Taking this out would give her some nice beachy volume so it’s a look that you could wear on day one and re-invent for day two. What do you think?

    Kylie Jenner’s Braids

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    Kylie’s one of the Queens of Coachella and she always goes the extra mile with her outfits and hair. We particularly love this colourful braided look as it’s so fresh and on-trend.

    A festival is the ideal time to try out colourful hair and it’s now easier than ever to experiment thanks to L’Oreal’s new Colourful Hair products. Available in 8 intermixable shades and with various intensity from pastel to bold, you can have one striking colour or rainbow hair like Kylie. Then the boxer braids make the colour stand out even more. We love doing those on our clients as they’re quick and simple but look striking.

    Sara Bergatini’s Braid Twist

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    We told you Sara was a genius when it came to festival hair! If you’re not having colour as Kylie had then you can afford to be more creative with your braiding. It will make people stop and look twice at the complexity of it, but as Sara knows what she’s doing it didn’t take her much time to do.
    First, she’ll wash and dry your hair and make sure your hair is thoroughly detangled using a Tangle Teezer. That’s the first step for all festival hair – wash it before you go as you don’t know when you’ll next get chance. After that, the top section of your hair will be plaited in a normal fashion, then she’ll do mini fishtail braids at the sides a couple of times down the length of the hair. One things for sure, you won’t feel boring or average with hair like this.

    Gigi Hadid’s headband and waves 

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    Headbands hide a lot of hair troubles – from grease to frizz! It’s refreshing to see that even one of the world’s most beautiful models needs to use a headband at a festival. Even she needs help to cope with the humidity and lack of access to blow drying equipment!

    What’s nice about Gigi’s hair in this look is that it’s laid back and low maintenance. To achieve it, simply rough dry and then secure with a headband. The next day, shake some Batiste dry shampoo into it, brush through with your fingertips and you’re ready to go again. A colourful or embellished headband would look especially cool. For extra waves, put your hair in braids like Kylie Jenner’s the day before. Then shake out for easy, no-fuss waves. This is effortless beauty at its best.

    Sinead Kelly London trainee Shannon’s icy blonde plaits

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    Ice blonde is one of the hottest colours in celeb land right now. Cara Delevingne, Katy Perry and Khloe Kardashian are just a few who are blonder than blonde right now.
    However, for a festival we suggest combining blonde with a braid for two reasons. Firstly, ice blonde hair can look dirty quickly if not washed regularly. Second, the blonde trend is fast catching on and nobody wants to look the same as another girl on the festival site. You want everyone to look at you and think ‘Wow!’ and they’ll certainly do that if you double French pleat it.

    This look requires a bit of patience to make sure all your hair is pulled back and secured but it’s totally worth it as it will last all weekend long. You’ll never have to push it back out of your eyes or worry about how you’ll style it the next day, leaving you more time to think about what bands you want to see and to check out handsome men in the crowds 😉

    We hope that leaves you feeling inspired! Remember these are only our top 5 ideas – come in and see us if you want a bespoke festival style that will not only last for the whole occasion but will make you feel like a rock chick yourself.

    Enjoy festival season!

    June 16, 2017

    SK Shows You: Half-Term Hair Inspiration

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    Do you find your social life gets busier in summer? When the weather’s nice, everyone wants to celebrate and that often means we spend our lives constantly getting ready for events and parties. Admittedly it’s a good situation to be in, but it can be hard to find the time or inspiration to plan our hair, make up and outfit when it gets to the 10th event of the season. Then if you’ve got kids running around, a husband being annoying or even the latest guy you hooked up with on Tinder constantly pestering you, it’s even tougher to find the time.

    However, that’s where we can help you just in time for the half-term holidays and plenty of time ahead of the summer ones. In our last blog post, we mentioned that we’ve revamped our social media accounts. On Instagram, you’ll find more of salon owner Sinead’s personality coming through. She’s a busy mum of two with a packed diary and she finds time to get glammed up. Following her will make you want to do the same.

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    YouTube is the place where we show you exactly how to experiment with new styles, most of which are quick and simple and will leave you feeling a lot happier with your hair and style. For half-term week when there are more things to do than ever, this style might come in useful:

    We’ll be uploading videos on braids and ponytails very soon, but if you want to get cracking on some new looks straight away. Here are a couple of ideas:

    (1) Side Ponytail

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    All you need to do is tease your hair at the top just a little to get some volume at your roots and then comb it back down a little to smooth things out. Then, pull your hair into a side ponytail and if you want, you can take a piece of the hair at the bottom portion underneath the ponytail to wrap it around and pin it around your ponytail. Pull some hair out of the other side to create a softer look.

    A side ponytail is a lot more interesting to look at than a standard ponytail and will make you feel like you’ve made an effort.

    (2) Braided Bun

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    All you need to do for this elegant updo is make three braids and you’ll come out with a hairstyle that looks like you had it done at a salon. Start by separating your hair into three different sections from the top of your head. Take the middle section and create a low ponytail. Braid this ponytail, secure with a small rubber band and take your braid and wrap it around the elastic, creating a bun at the nape of your neck. Secure with bobby pins.

    Next, take one of your side sections and braid that. Once braided, wrap it around the bun at the nape of your neck, securing with bobby pins. Repeat for the remaining section of hair. Finish with a flexible hold hairspray.

     

    May 30, 2017

    Sinead Kelly London Launches #SKShowsYou

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    After re-launching the salon’s website and blog earlier this year, we thought it was time to shake up our social media accounts. Sinéad Kelly London never does things by halves!

    The first change you’ll notice is on our Instagram account. Follow SineadKellyLdn if you’re not already doing so, which will be taken over by Sinéad herself and she’ll be sharing everything! From hair, beauty and fashion to family life, you’ll see behind the scenes and follow her daily antics. This is not a faceless Instagram – this is real-life! Plus she’ll show you the salon team’s personalities as well as hairstyles that they’ve created in the salon that we hope you’ll find inspiring. From festival braids to colour to big bouncy blowdries – you’ll find it all on our new Instagram.

    The second change is on our the Sinead Kelly London YouTube channel (please subscribe!) Salon founder Sinéad Kelly will be doing regular How To videos to show everyone at home how they can look more glamorous and feel more confident with their hair. Sinead’s a busy mum of two with several projects on the go and yet she finds time to do her hair. She’ll be explaining her secrets – just like you can see in the video below – and the best news is that you don’t need to be a hair expert nor do you need to have tons of time.

    What did you think of the video? The hashtag #SKShowsYou reflects that Sinéad Kelly is demonstrating what to do.

    And if you can’t wait for the Instagram videos on YouTube, there will be daily Sinéad Kelly Ldn Instagram Stories. We like to have fun on Instagram as you can see by some of our fave pics:

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    Salon staff recreating the Charlie’s Angels pose

     

    Experimenting with colour and braids for the ultimate festival fashion

    Experimenting with colour and braids for the ultimate festival fashion

     

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    Vas Mikelides’ ‘Metallurgy’ collection

     

    Sinead during a video shoot showing how to create braids

    Sinead during a #SKShowsYou video shoot showing how to create braids

     

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    The team at the L’Oreal Colour Trophy London heats, which we won in 2016

     

    We look forward to receiving your comments. If you want instructions about a particular hairstyle or need hair advice, just leave a comment on our YouTube channel or Instagram post and we’ll always reply.

    May 12, 2017

    Spring Hair Trends

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    We spring clean our homes and our wardrobes, but what about our hairstyles? If you are feeling a bit fed up of your hairstyle, now is the time to change it!

    As the sun’s coming out and we’re starting to wear spring and summer outfits, it’s the ideal time to give ourselves a fresh new look. Giving yourself a fringe or changing your colour can dramatically change your mood and your attitude and make you feel confident and ready for whatever the season holds.

    Here are our picks of the most fabulous five new hairstyles to try this Spring:

     (1) The Bardot Fringe
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    It’s time to go a bit continental this spring and look at how chic French ladies are wearing their hair. Paris fashion week saw lots of elegant women with long wide fringes parted in the middle, echoing back to Brigitte Bardot. This trend is also popular with celebs like Chloe Grace Moretz (above), Taylor Swift and Penelope Cruz.

    If you like this style, make sure you choose the right fringe for your face shape as some of us better suit blunt fringes. A consultation with your stylist at Sinéad Kelly London will help you find the perfect fringe for your face shape.

    The Modern Bob

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    A bob never goes out of fashion but this season we’ll see a different line in it to make it softer and more feminine, just like Keira Knightley’s cut.

    Rather than a classic one-length bob, we’ll see shorter back and longer sides or a more pageboy look with soft layered texture to enhance the movement of the hair cut. You’ll find a cut like this super easy to maintain for effortless elegance – day and night.

    The Layered Lob

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    This is taking the lob from last year and modernising it with some choppy layers. It’s a little messier and more undone.

    The key characteristic of this long bob are that goes from shorter at the back to longer at the front. Also, soft layers are incorporated throughout to give it movement. Thankfully, it’s a super easy style to maintain. Simply use a flat paddle brush to blow-dry, then follow up with a one-inch curling wand to create some movement and show off those layers.

    Hair contouring

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    Hair contouring uses freehand coloring and highlighting to enhance face shapes. Highlighting and shading certain parts of the hair can create the illusion of a different face shape, depending on what you want to accentuate. Just like the makeup technique, light shades are for highlighting and darker shades are for creating a shadow effect. Check out Chrissy Teigen for a great example of a celeb that’s contoured their hair.

    Everyone know what they do and don’t like when they look at their face in the mirror; you dress to accentuate your best assets and do your makeup to highlight the features you love the most. Colour contouring is a way of doing this with hair colour and gives us the ability to soften areas and highlight others.

    White Hot
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    If subtlety isn’t your thing plus you’re cool with being high-maintenance, then high impact platinum is an excellent option. Going much lighter and significantly brighter will definitely be a trend this season and into summer. It’s a bigger commitment all round but makes a serious statement. This is not a style to be tried at home as it’s easy to get wrong and this will severely damage your hair. Get it done at Sinéad Kelly London, where we have Olaplex to keep the condition of your hair healthy and shiny.

    Which spring style do you most like the look of?

    April 26, 2017

    Most Stylish Celebrity Mothers And Daughters

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    At Sinéad Kelly London, we love making all mums feel more glamorous and confident about their hair. It doesn’t matter how long you’ve let things slide or how much of a rut you’re stuck in – there’s always time to change things.

    In honour of Mother’s Day on 26 March we’ve been looking through some pictures of gorgeous celebrity mums and their daughters and we’re happy to see there are lots of examples of ladies that look just as amazing as their daughters do. After all, when you get older you know what suits you more.

    Here are five fabulous famous mother-daughter pairings that we can use as hair inspiration:

    Reese Witherspoon and Ava Witherspoon

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    Yummy mummy Reese has luscious light blonde hair, which is in great condition. Sometimes she blow dries it straight but when she’s relaxing at home with her family, she shows that it can look lovely with beachy curls.

    Her lookalike daughter has the same type of hair with a more modern colour. As you know, we won the L’Oréal colour trophy for our blue bob – we love to have fun with hair too. However, we did this will keeping the model’s hair healthy and shiny, showing colour does not have to damage hair and in fact can enhance it.

    Yasmin and Amber Le Bon

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    Apart from the fringe and their naturally straight hair, Yasmin and Amber don’t look that much alike but they’re both hair role models in their own right. Yasmin is 52 but there’s not a wrinkle, not that you can see one under her fringe, which keeps her youthful.

    Meanwhile Amber’s candyfloss pink hair is very refreshing for spring. Amber dyes her hair a lot, almost enough to match her hair with her outfit and her lipstick. Sometimes, it is good to experiment.

    Goldie Hawn and Kate Hudson

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    The blonde bombshells of Hollywood, Kate and Goldie always look party-ready. With big bouncy blowdries and big smiles, you know you’d have a lot of fun if you went on a night out with this pair. Goldie shows you can look glamorous well into your 60s and notice that like Yasmin Le Bon, she also has a fringe.

    Cindy Crawford and Kaia Gerber

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    These two are so similar! You can tell Kaia is looking at her mum for style inspiration and why not? Cindy was a supermodel and still looks super gorgeous with her highlighted brown hair. Highlights or balayage highlights make any shade of brown look more luxurious and you can really see the colour when the hair is loosely curled.

    Melanie Griffith and Dakota Johnson

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    Dakota, star of the 50 Shades of Grey movies – took her actress mother Melanie as her date to the Oscars and doesn’t Melanie look proud? Both ladies wore their hair in similar up dos with a chic French chignon at the back and then with a ruched up fringe and some hair falling around the face to soften the look. This hairstyle suits all ages!

    Now have a lovely Mother’s Day and we hope to see you in the salon soon!

    March 24, 2017

    Fabulous Irish Female Hair Inspiration

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    Happy St Patrick’s Day! Our very own Sinéad is Irish and we are very proud of our Irish roots.

    As St Patrick’s Day is all about celebrating, we’re thinking about how we’ll wear our hair when we raise a toast to the Emerald Isle, and how we’ll help our customers do the same. We’re often inspired by looking closely at celebrities with great hair and as it’s the day of the Irish, today we’re focusing on the most fabulous Irish celebrities around. These influential and beautiful ladies look fabulous and inspire us to be more experimental with our hair.

    Una Healy

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    The Saturdays singer turned solo star has gorgeous, tumbling auburn locks but admits she’s had a bit of help to create her signature au naturel look. It’s the hair equivalent of ‘no make-up’ make-up – us ladies know that to look natural requires a bit of preparation. Una keeps her colour shiny with regular visits to her colourist to enhance her natural red tones, and in the summer she adds some lighter shades.

    She uses Great Lengths hair extensions to achieve its long length and to create more volume. After having children, some mothers find their hair is less thick and so hair extensions can help.

    Laura Whitmore

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    Laura has an amazing wardrobe, always getting onto the best-dressed lists when she attends celebrity parties. But it’s the rock chick, festival look that the I’m A Celebrity host does best – her first job was on MTV after all.

    At last year’s Coachella festival – the festival that everyone wants to go to – she looked gorgeous with loose, beachy waves.
    Naturally, Laura has quite straight, flat hair so to create this look she’s prepared in advance. The day before you want a style like this, braid your hair into a boxer braid while it’s damp. Braids are very cool at festivals so you can wear this look on day 1. Then after a day of partying you can simply wake up, untie the braids and loosely brush your hair with your fingers until the braids are loose and smooth. Finish with some shine spray to avoid frizz and you’re good to rejoin the party.

    Eimear Varian Barry

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    Pictures: Eimear Varian Barry

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    If you’re one of Eimear’s 72,000 Instagram followers, you’ll know that this Irish mum of two is always on the go and always looks incredible, whether she’s working on an ad, looking after her kids or travelling. She’s a real inspiration!

    Eimear has a lovely shade of blonde hair, which lifts up her face and complements her big blue eyes. Light shades can be great for mums – as long as you maintain the colour – as it makes us look brighter and more alert, even when we’ve had sleepless nights.

    Eimear is evidence that you don’t have to compromise on the condition of your hair to be blonde as her hair is glossy and shiny.
    At Sinéad Kelly London, we use Olaplex to protect the hair and some people say their hair is in better condition after that then it was when they were their natural colour.

    Saoirse Ronan

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    The Irish actress looked effortlessly chic and pretty in a loose, high voluminous top knot at the SAG Awards. This style is perfect for a date night or a big night out when you want everyone to pay you maximum attention…for the right reasons.To recreate this look, apply a palm sized amount of volumising mousse on towel-dried hair. Then dry the hair with a large round brush to create a big blowdry.

    To recreate this look, apply a palm sized amount of volumising mousse on towel-dried hair. Then dry the hair with a large round brush to create a big blowdry. Next, use a large barrelled curling tong to create loose waves and texture. Take a comb and tease the roots of the hair, pulling it loosely into a high ponytail leaving some height at the front. Backcomb the ponytail and then wrap it around itself in a big deconstructed bun before securing with Kirby grips.
    Let some pieces fall around the hairline for a loose, whimsical and more effortlessly pretty look. Now secure with hairspray as even though it looks loose, you don’t want it to fall out!

     

    Have a fabulous night, whatever you do! We know you will as when your hair looks good, you’ll feel on top of the world before you’ve even left the house!

    March 17, 2017

    Oscars 2017: Hair Highlights

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    It’s the most glamorous night of the year, and the Oscars 2017 did not disappoint! There may have been confusion on stage as La La Land were told halfway through their acceptance speech that they hadn’t won Best Picture, but the stars’ outfits were smooth and sleek.

    It’s not only inspiring in terms of fashion, but we can learn a lot from looking at the celebrities’ hair. Their stylists have designed styles that have to last all night as the red carpet starts at 4pm and the after-parties go on until at least 4am. Not only that, but they can’t afford to have a stray hair anywhere as the stars know that they’re going to be posing for photos and talking to TV camera crews all night long and the cameras always detect frizz!

    Fortunately, there were some stunning hair styles – both down and up – that we can look at and recreate for our next big night out. It’s easier than you think to look like an Oscar winner with your hair as most of the styles work because of their simplicity. Let’s have a closer look at six of the most special styles at The Oscars 2017:

    Nicole Kidman

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    Nicole looked statuesque in a long beige maxi dress that had some gorgeous beading embellishment. To properly show off the detail on her dress she went for a soft up do with a loose low bun. It’s a look worn by actresses on red carepts for years as it’s not too harsh on her face but it means that she doesn’t have to worry about what her hair looks like as it’s back and up.

    Emma Stone

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    The Best Actress winner has a signature style of wearing waves in her lovely red hair and she stayed true to the tried and tested at The Oscars. Sinéad Kelly London specialises in creating blowdries with a vintage wave – we can easily help you achieve this Oscar-winning hair style!

    Jessica Biel

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    When you have a dress with so many sequins, you just want to let them shine, don’t you? Jessica, married to the equally gorgeous Justin Timberlake, looks fierce in her gold dress with slicked back hair. When she turned around, we could see that her hair was all rolled up in a chignon. Again, this is not a complicated look but works beautifully with her dress.

    Naomie Harris

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    It was great to see a British actress at the awards ceremony and Naomie looked lovely with her hair super straight and behind her ears. The benefit of a style like this is her stylist could carry some mini straighteners in her handbag and touch it up throughout the night. If you have naturally straight hair, you’ll find this style easier to pull off for an elegant, sophisticated and neat look.

    Hailee Steinfeld

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    The American actress read out the Best Actress award and got it right and she also got it right with her dress and hair. In fact, her double bun style was one of the most fashion-forward of the night. It’s fresh and fun and a little bit different. If you want to create a talking point, this is the style for you!

    Felicity Jones

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    The British actress looked so pretty with her half-up and half-down style. It’s soft and feminine and because the hair’s off her face, it won’t frizz. A half-up, half-down style is a classic one for formal balls and dinners and also for wedding hair as you still look like yourself, but without the worry of frizz. What’s not to like about that?

     

    Who do you think had the best hair style? Does it inspire you for your next big night out? Bring a photo to the salon when you come in for your party hair and we’ll be happy to help you to look like an Oscar winner!

    February 27, 2017

    Date Night Hair Inspiration

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    February is the month of love and whether you’re celebrating Valentine’s with your loved one or going out with the girls, you deserve to look your best.

    When your hair, make-up and dress is on point, you feel fabulous. You’ll be able to walk into any room with confidence and have him eating out of your hand by the end of the night…whether you entered with him or arrived with the girls!

    Us ladies have all the power when it comes to making men go weak at the knees, it’s up to us to make the most of what we have. At Sinéad Kelly London, we’re here to help. Here are a couple of date night looks we’ve created for our lovely customers:

    Molly May Schofield

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    Molly May looked dazzling with vintage waves when we styled her for a Christmas party. She posted this photo to her Instagram account thanking our executive stylist Vas Mikellides. Vas, a former artist and illustrator, has a special talent for making hair into a work of art and after a thorough wash and dry, he used tongs to create this glamorous look, straight out of the 1920s. Molly is a blonde bombshell! What do you think?

     

    Holly Willoughby

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    Holly trusts Sinéad Kelly London to create her a perfect look that withstands the scrutiny of HD TV. She always looks flawless and for ITV ‘s Gala party, we loved her sleek blowdry with gentle curled ends created by Ciler Peksah. This is a flattering feminine look as she has the body but she also looks groomed and thanks to a bit of haispray, this look will hold all night. If you’re wearing a striking dress like Holly is, the last thing you need is a bold hairstyle to detract from the dress so this softer style complements the outfit personally.

     

    Whether you want vintage waves like Molly, soft waves like Holly or maybe something smooth and straight, give the Sinéad Kelly London team a call and we’ll talk you through the options to find the ideal hair style for your dated night look.

    February 13, 2017

    Treatments To Make Your Hair Look And Feel Fabulous

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    In January, we look after our bodies by eating well and reducing our alcohol intake and some of us try to look after our minds by going to bed earlier and taking more time to relax. But are you looking after your hair the way it deserves?

    Just one simple treatment can revolutionise dry hair and give you rich, thick luscious locks. We offer some powerful treatments in-salon that will transform your hair without any side-effects. Here’s a little guide on ways we can help you make you hair shinier and thicker, even if it’s coloured:

    SMARTBOND

    HERO LOreal Professionnel DM 1

    Have you seen the latest pics of Danni Minogue (above)? She went from dark brown to bright blonde and her hair is still shiny. The secret is the L’Oreal SMARTBOND treatment, which protects bonds for stronger hair fiber during lightening services. We use it in the Sinead Kelly London salon during the colouring process to help our clients achieve beautiful colour without any damage.

    We used it on our model Natasha when we took her from dark brown to blonde and then blue for our L’Oreal Colour Trophy entry and we won at the UK finals and the International finals (recap on that win in our previous blog post). It makes experimenting with colour much less daunting, which is liberating. As you can see, Dannii suits brunette and blonde – perhaps you would too?

    OLAPLEX

    OLAPLEX is used alongside colouring or lightening services, especially on bleaching and highlights to keep hair super soft throughout. Once you’ve used it once, you’ll be so amazed by the condition of your hair that you won’t look back and will shout it from the rooftops.  The Kardashians are big fans. Kim used it when she transformed to platinum blonde during a Paris Fashion Week and Khloe uses it all the time.

    treatment-kimk

    The science behind OLAPLEX is that it targets hair strand structure, reconnecting bonds broken by the process of permanent hair colouring. It’s a three step process. The first part of the treatment, is mixed into the bleach, powder lightener, or hair colour, and applied to the hair. No. 2, is done in-salon as well and is needed to complete the colouring process. After the colour has been applied and “cooked”, your colourist will take you to the bowl and rinse the colour out of your hair — just a rinse, not shampooing. Hair is then towel-dried and No. 2 is applied to the hair and left on for a minimum of 10 minutes to rebuild any bonds broken by the colour. Then it’s back to the bowl for a rinse, shampoo, and conditioning. No. 3 is given to you in a bottle to take home to apply once a week and it protects against heat damage as well as colour damage.

     

    SERIOXYL

     

    treatment-serioxyl

     

    Have you noticed your hair is thinning as you age? Or have you suffered some post-pregnancy hair loss, which is very common? We can help you get back your usual thick, glossy mane thanks to Serioxyl. This treatment gives thinning hair a new lease of life by improving the look of the hair fibre density. We’ll analyse your hair in the salon and then design the perfect fuller hair service for you. There’s no need to feel ashamed – the shame is suffering in silence. After one course of SERIOXYL, you’ll want to shake your thick hair everywhere you go and all your friends and family will be asking for your secret.

     

    Alternatively, there are a couple of ways to look after your hair at home using natural ingredients. If you fancy a bit of DIY beauty, we recommend:

    (1) The olive oil mask

    treatment-cinnamon-oliveoil

    INGREDIENTS:

    1 Teaspoon Baking Powder

    2 Tablespoons Olive Oil

    ½ Teaspoon Cinnamon

    Simply mix all these in a jar / bowl and apply to the hair after shampooing and conditioning your hair as normal. Comb onto the hair from root to tip, then roll your hair up and place under a plastic shower cap. Leave on for 20 minutes – just enough time to make and enjoy a cup of tea – and then rinse.

    Baking soda is a natural cleansing ingredient that absorbs oils, grease, and product residue from your hair. Olive oil is filled with antioxidants great for fighting dandruff and dry scalp. The oil can prevent hair loss by reducing the chances of Dihydrotestosterone (DHT) production (a hormone that decreases the hair follicle shaft growth which can cause hair loss). Cinnamon contains organic compounds eugenol and cinnamaldehyde which are antiviral, antifungal, and antibacterial. This is said to prevent fungal and bacterial infections of the scalp. Mixed together, these three simple products will give colour-treated and dry hair a new lease of life!

     

    (2) The coconut oil mask

    treatment-coconutoil

    INGREDIENTS

    100ml honey

    50ml coconut oil

    Simply pour honey and coconut oil into a pan and heat it on a stove until it’s melted. Allow the mixture to be cool to the touch and then apply it on dry hair, split ends and scalp. Massage with your fingers and leave it on for about 20 minutes before washing it out. Put on a plastic hair cap while the mixture is on your hair to keep in the heat.

    The coconut targets dry, damaged hair while honey ensures the hair is coated from root to tip. Your hair will feel so silky after this treatment!

     

    If your hair needs a little TLC, it’s easier to fix than you think. There’s a cure for all issues from dry, coloured hair to thinning hair. Can’t put your finger on what your hair needs? Book an appointment and the Sinéad Kelly London team will recommend the perfect treatment for you to make your hair glossier and you happier.

    January 27, 2017