In June 2016, the Sinéad Kelly London team were crowned the overall champions at the UK L’Oreal Colour Trophy. Winning was a massive achievement as we’d beaten off more than 500 other salons in the regional heats before triumphing against the 35 regional winners at the Grand Final. Plus we were the only independent salon at the final, showing all the big chains that we know what we’re doing!
Now a whole 12 months have passed since that memorable day, we thought it would be a great opportunity to look back at what we’ve achieved over the past year. As Creative Head magazine said on their July cover after our win, ‘Winning is just the beginning’
Here are a selection of our highlights:
As well as our Creative Head feature, we travelled to Paris for a winners photoshoot. It was full-on but a great chance to show the world what we have to offer. Everyone loved the iconic bob that helped us win the trophy and we shook it up a bit for the photoshoot. We’re still offering it now – ask one of the salon staff about it when you call to book your appointment.
We unveiled our A/W 16 Femme Fatale collection, full of strong and powerful haircuts. We like to empower women!
And our Sinéad also gave birth to a beautiful baby boy. However, there was no putting her feet up as she also started a virtual consultation service to be able to give expert advice to customers wanting a hair makeover but nervous or worried about what to do.
The team flew to Lisbon for the World L’Oreal Colour Trophy. Faced with salons from all over the world, we knew the competition would be tough so we were amazed and delighted when we won the Young Talent Award. Go team!
Time for another magazine feature in Creative Head Magazine. Our executive stylist Sara Bergatini gave an interview and showed off some of the collection.
We were thrilled to win Best Local Salon at the Motherhood London awards. We love giving mums a new hair cut and colour and understand the power a change can be on moods and energy levels. Sinéad’s a mum of two – she’s experienced it herself! That’s why this award meant a lot.
Also, we celebrated the salon’s 7th birthday in February. Sinéad moved to London from Dublin so to set up her own salon was a challenge, so each birthday feels like a real milestone.
Executive stylist Sara Bergatini did the hair for Miss Sweden’s cover of E magazine. How gorgeous are those glossy Hollywood waves?
Also, we started practising with L’Oreal’s brand new product #colourfulhair This product enables everyone to have a brand new colour for a night out. It’s make-up for hair and staff and customers alike are enjoying experimenting.
We were invited to attend the London and South East regional finals of the L’Oreal colour trophy. It was an inspiring evening and made us want to enter the competition again. Watch out for us!
Executive stylist Vas Mikellides launched his Metallurgy collection. This one’s all about colour and there are some show-stopping colours. What do you think of the looks below?
Executive stylists Vas Mikellides and Sara Bergatini joined Sinead in a shoot for Elle magazine! It’s super hush-hush right now but we’ll share details on the blog very soon.
Looking back on the past year makes us feel so proud! Thanks to all our loyal friends and clients – we couldn’t have done it without you.
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